|Will I Be Your Destiny to Live in a Florida Eco-village? |
By Sebastian Blanco
January 23, 2009
While Newark moves to implement V2G technology and Austin makes solar panels a
good deal, one community is trying to be the "first eco-sustainable city" in
America. Reading about the new intentional community called Destiny, Florida
makes me think it's a greenwashed version of Celebration (that creepy Disney
town). For now, we'll give Rubenstein Public Relations (RPR), the PR firm tasked
with helping to launch "this innovative community and spark interest among
'green' technology companies, developers and researchers," the benefit of the
doubt. We'll just remind everyone about BioTown, USA.
Some details about Destiny: it's a 65-square mile city an hour south of Orlando;
it will have the first E-Station in Florida, and it will be a hub for green
businesses scurrying around to develop alt fuels and other clean technologies.
What's an E-Station, you ask? It's "a 6,000-square-foot refueling station that
will include electric automobile charging stations, along with a solar and
geo-thermal 'green-mart' convenience store." It's used to be a gas station known
as Key Stop.
RPR may be willing to send eco-fans to Florida, but in the rest of the world,
it's still promoting the luxury lifestyle, representing Dezer Properties, which
holds interests in things like the Trump Grande Ocean Resort and Residences.
Don't see many EV charging stations there.
[Source: Rubenstein Public Relations]
Rubenstein Public Relations to Launch Nation's First Eco-Sustainable City
Destiny, Florida is a 41,300-acre "Green" Community and Hub for Eco-Friendly
Companies and Leading Environmental Research
NEW YORK, Jan. 21 /PRNewswire/ -- The developers of Destiny, a 65-square-mile
city located one hour south of Orlando, Florida, have retained Rubenstein Public
Relations (RPR) to help launch this innovative community and spark interest
among "green" technology companies, developers and researchers.
According to RPR President Richard Rubenstein: "Destiny serves as a model for
future development and stands as a testament to the symbiotic relationship
between business and pro-environmental policies. We look forward to raising
greater awareness for Destiny and attracting alternative-energy companies and
leading scientists and researchers to relocate to the city."
RPR will generate national and international coverage in mainstream newspapers
and magazines covering "green" lifestyles, technology, real estate, business,
architecture and design. The agency is also planning a major launch event for
Destiny, and press events announcing individual attractions in the city.
"We are pleased to work with Rubenstein Public Relations as we unveil the many
exciting components that will comprise Destiny," said Randy Johnson, Destiny's
chief operating officer. "Rubenstein's expertise in both real estate and 'green'
technology will help us communicate the many benefits of living and working in
this one-of-a-kind community."
Destiny is the largest "green"-planned development in the United States and will
offer a healthful environment with ample open space, sustainable infrastructure
and thoughtful preservation.
Residents will enjoy hundreds of miles of walking and riding trails, along with
over 200 miles of navigable waterways, which will offer recreational
opportunities and serve as a vital component of Destiny's multi-modal
The city's International Clean Technology Center will be a hub for businesses
and researchers focused on developing clean technologies, renewable energy
sources and alternative fuels that will reduce reliance on fossil fuels,
enabling and inspiring consumers worldwide to cultivate a sustainable lifestyle.
Destiny will feature a 400-acre energy research park; NexGen Airport, with a
mixed-use terminal; and Florida's first E-Station, a 6,000-square-foot refueling
station that will include electric automobile charging stations, along with a
solar and geo-thermal "green-mart" convenience store.
Destiny will also provide housing in every price range, as well as rental
properties to encourage diversity of age and socio-economic backgrounds.